Archive for the 'Marketing' Category
January 6, 2014
On December 4, 2013, the Federal Government announced that Canada’s new anti-spam legislation (CASL) would finally largely come into force on July 1, 2014 (with several transition periods for the unauthorized installation of computer program and private action provisions). The following is my updated summary of the impending CASL, including summaries of the consent, form and unsubscribe requirements (and legislative links and key resources).
December 21, 2013
Yesterday, Canada’s Competition Bureau confirmed yet another new advocacy initiative, confirming that it has decided to study the Ontario beer retailing market for potential reforms to increase competition.
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS
Do you need a precedent or checklist
to comply with CASL (Canadian anti-spam law)?
We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including on behalf of third parties), sender identification information, unsubscribe mechanisms, business related exemptions and types of implied consent and documenting consent and scrubbing distribution lists. We also offer a CASL corporate compliance program. For more information or to order, see: Anti-Spam (CASL) Precedents/Forms. If you would like to discuss CASL legal advice or for other advertising or marketing in Canada, including contests/sweepstakes, contact us: contact.
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December 20, 2013
On December 18, 2013, the Canadian CRTC issued updated frequently asked questions (FAQs) and additional guidance relating to Canada’s now impending anti-spam legislation (see: Canada’s Anti-Spam Legislation).
December 18, 2013
Tis the season for annual reviews and updates. In this spirit, the Global Competition Review (GCR) has published its annual Antitrust Review of the Americas for 2014. This year’s issue includes contributions relating to the ICN, U.S. antitrust enforcement (cartels, CFIUS, IP & antitrust, mergers, private litigation, unilateral conduct and vertical restraints) and Canadian competition law enforcement (cartels, Investment Canada Act, mergers, abuse of dominance and private actions). This year’s issue also includes competition/antitrust law updates for Chile, Colombia, Costa Rica, Equador, Mexico, Panama and Suriname. For a copy of the new issue see: Antitrust Review of the Americas 2014.
December 5, 2013
On September 10th, the Canadian Competition Bureau announced a public consultation for suggestions where it should intervene in regulated markets (i.e., where the Bureau does not have direct enforcement powers given the existence of legislation or regulations sanctioning conduct that would otherwise violate the Competition Act).
December 5, 2013
Yesterday the Competition Bureau announced that a Quebec telemarketer has pleaded guilty to deceptive telemarketing under the Competition Act and fraud under the Criminal Code and was sentenced to nine months imprisonment.
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS
Do you need a precedent or checklist
to comply with CASL (Canadian anti-spam law)?
We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including on behalf of third parties), sender identification information, unsubscribe mechanisms, business related exemptions and types of implied consent and documenting consent and scrubbing distribution lists. We also offer a CASL corporate compliance program. For more information or to order, see: Anti-Spam (CASL) Precedents/Forms. If you would like to discuss CASL legal advice or for other advertising or marketing in Canada, including contests/sweepstakes, contact us: contact.
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December 4, 2013
In a long anticipated announcement, or dreaded, depending on your perspective, the Federal Government announced earlier today that the coming into force date for most of Canada’s Federal anti-spam legislation (“CASL”) would be July 1, 2014.
December 3, 2013
Canada’s national not-for-profit advertising self-regulatory body Advertising Standards Canada (ASC) has released a new report on Canadian consumers’ views on advertising, entitled 2013 Consumer Perspectives on Advertising.
Templates/precedents and checklists to run promotional contests in Canada
Templates/precedents and checklists to comply with Canadian anti-spam law (CASL)
