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Complying with Canadian advertising laws can be challenging for brands and agencies. Advertising in Canada is highly regulated. Some of the practical challenges include consistent enforcement by the Competition Bureau, CRTC and other enforcement agencies, increasing regulatory and enforcement focus on digital advertising (e.g., influencer marketing, online price claims and drip pricing, online disclaimers and disclosures and Canada’s anti-spam legislation, CASL) and adapting advertising and marketing campaigns to new technology, platforms and social media.

We help clients practically navigate Canada’s advertising and marketing laws offering Canadian advertising law services in relation to print, online, new media, social media and e-mail marketing and electronic marketing.

Canadian Advertising and Marketing Law Services

Our advertising and marketing law services include legal advice in relation to the general civil and criminal misleading advertising provisions of the Canada’s federal Competition Act, competition law compliance programs, anti-spam law (CASL), Competition Bureau and other complaints and investigations, seeking Competition Bureau advisory opinions, Internet, new media and social media advertising and marketing, provincial consumer protection legislation, running contest/sweepstakes in Canada and sales and other types of promotions.

We also provide advice in relation to specific types of advertising and marketing issues, including performance claimstestimonials/endorsements, influencer marketing, disclaimers and online disclosures, native advertising and astroturfing and co-sponsor, influencer and list sharing agreements.

For more information about the specific advertising and marketing law services that we offer please also see: Anti-Spam Law (CASL), Compliance, Internet and New Media and Promotional Contests

Representative Work

Some representative examples of our Canadian advertising law work includes competition law compliance programs, CASL compliance programs, advertising and marketing law opinions and advice, advice for electronic and social media marketing, reviewing draft marketing for Canadian advertising law compliance, submissions to the Competition Bureau, filing Competition Bureau complaints, applications for Competition Bureau advisory opinions, contest/sweepstakes law advice, drafting contest law rules, forms and related agreements (e.g., co-sponsor, influencer and contest indemnity agreements), guidelines and checklists for advertising and marketing (e.g., to comply with CASL and the Competition Act), Lawyer Editor for Practical Law Canada Competition, including advertising and marketing law precedents and checklists, national competition law compliance course for organized real estate (Competition Law and REALTORS: What You Say and Do Matters), subject matter expert for a national online competition law compliance course for Canadian REALTORS and subject matter expert and author for the advertising law section of the Canadian Memorial Chiropractic College’s course Ethics in Clinical Practice and Advertising.

Canadian Advertising and Marketing
Legal Precedents

In addition to our legal services, we also offer a range of Canadian advertising and marketing related precedents, forms and checklists for Canadian contests/sweepstakes and to assist with compliance with Canadian anti-spam law (CASL).

For more information, see: Canadian Contest Forms and Canadian CASL Forms.

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SERVICES AND CONTACT

We are a Toronto based competition and advertising law firm offering business and individual clients efficient and strategic advice in relation to competition/antitrust, advertising, Internet and new media law and contest law. We also offer competition and regulatory law compliance, education and policy services to companies, trade and professional associations and government agencies.

Our experience includes advising clients in Toronto, across Canada and the United States on the application of Canadian competition and regulatory laws and we have worked on hundreds of domestic and cross-border competition, advertising and marketing, promotional contest (sweepstakes), conspiracy (cartel), abuse of dominance, compliance, refusal to deal and pricing and distribution matters. For more information about our competition and advertising law services see: competition law services.

To contact us about a potential legal matter, see: contact

For more information about our firm, visit our website: Competitionlawyer.ca

    buy-contest-form Templates/precedents and checklists to run promotional contests in Canada

    buy-contest-form Templates/precedents and checklists to comply with Canadian anti-spam law (CASL)

    WELCOME TO CANADIAN COMPETITION LAW! - OUR COMPETITION BLOG

    We are a Toronto based competition, advertising and regulatory law firm.

    We offer business, association, government and other clients in Toronto, Canada and internationally efficient and strategic advice in relation to Canadian competition, advertising, regulatory and new media laws. We also offer compliance, education and policy services.

    Our experience includes more than 20 years advising companies, trade and professional associations, governments and other clients in relation to competition, advertising and marketing, promotional contest, cartel, abuse of dominance, competition compliance, refusal to deal and pricing and distribution law matters.

    Our representative work includes filing and defending against Competition Bureau complaints, legal opinions and advice, competition, CASL and advertising compliance programs and strategy in competition and regulatory law matters.

    We have also written and helped develop many competition and advertising law related industry resources including compliance programs, acting as subject matter experts for online and in-person industry compliance courses and Steve Szentesi as Lawyer Editor for Practical Law Canada Competition.

    For more about us, visit our website: here.