We provide Canadian advertising and marketing law advice to a broad range of public and private clients and trade and professional associations including local, national and international clients operating in Canada or marketing to Canadians. In some cases, however, companies or individuals are looking for an efficient and cost-effective way of running their own promotional contest (i.e., sweepstakes) in Canada.
As such, in addition to our legal services, we offer lawyer-prepared Canadian contest rules and forms precedent packages that can be purchased to run random draw and skill contests in Canada. We also offer individual rules and forms precedents for Canadian contests/sweepstakes, including short or “mini-rules”, long rules, winner releases and a contest checklist.
Our downloadable Word format contest forms/precedents (PayPal checkout with credit card payment options) are an excellent starting point for many popular types of promotional contests run in Canada.
Each Canadian contest forms/precedents package includes information on how to use and customize them to run a contest in Canada. For more information about Canadian contest law see: Contests, Contests & CASL, Contest FAQs, Contest Tips and Contests/Social Media.
Do you need legal advice for a contest or other promotion?
Contact us at: steve@szentesilaw.com
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CONTEST INDEMNIFICATION AGREEMENT
This Canadian Promotional Contest Indemnification Agreement is a precedent that can be used by Canadian contest sponsors to set out the terms between the sponsor or brand and an influencer or other third-party marketing partner.
It includes terms relating to the obligations of each party in the promotion, key elements of the contest, rights for the sponsor to approve influencer/marketer materials before publication, intellectual property rights, compliance with key laws (e.g., Canadian contest, advertising and CASL (anti-spam law) laws) and indemnification provisions to protect the sponsor.
This is a contest indemnification agreement drafted in favour of contest sponsors intended to set out the terms where a sponsor may only want to contribute certain elements for a contest (e.g., name, marks and prizing) with an influencer or other third-party marketer providing most of the marketing and advertising services. For an overview of influencer and co-sponsor agreements, see: here.
FACEBOOK AND INSTAGRAM LANGUAGE
FOR CANADIAN CONTESTS PRECEDENT
Many social media platforms have specific terms of use that must be complied with for contests and other types of promotions promoted on or involving their platforms. These include Facebook’s Terms and Policies (Promotions on Pages, Groups and Events) and Instagram’s Promotion Guidelines.
This Canadian contest law precedent contains precedent language to be included in contest rules and winner release forms to comply with Facebook’s Terms and Policies and Instagram’s Promotion Guidelines. Four pages. Word format template with fillable fields and instructions where to insert precedent language in the contest rules and winner release forms.
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OTHER CANADIAN CONTEST LAW PRECEDENTS
For more of our Canadian contest law precedents available for sale and download, see: here.
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TERMS AND CONDITIONS
The above contest rules and forms (legal precedents) provide legal information for operating contests in Canada. They do not create a solicitor-client relationship and are not legal advice. They are sold with permission to operate a contest in Canada by the sponsor of the contest (the individual, company or other entity promoting its own product(s) or service(s)) and using the forms for a contest or where a law firm or advertising agency uses the forms to assist a client operate a contest. Any further copying or resale of the above contest rules or forms is prohibited, including the stand-alone sale of the forms without any contest being promoted by a sponsor or where any of the language or content of any of the forms is added to an app, program, computer program, online or social media platform or program or any other electronic or automated contesting or promotional product.
© 2012-2024 Steve Szentesi Law Professional Corporation. All Rights Reserved.
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SERVICES AND CONTACT
We are a Toronto based competition and advertising law firm offering business and individual clients efficient and strategic advice in relation to competition/antitrust, advertising, Internet and new media law and contest law. We also offer competition and regulatory law compliance, education and policy services to companies, trade and professional associations and government agencies.
Our experience includes advising clients in Toronto, Canada and the United States on the application of Canadian competition and regulatory laws and we have worked on hundreds of domestic and cross-border competition, advertising and marketing, promotional contest (sweepstakes), conspiracy (cartel), abuse of dominance, compliance, refusal to deal and pricing and distribution matters. For more information about our competition and advertising law services see: competition law services.
To contact us about a potential legal matter, see: contact
For more information about our firm, visit our website: Competitionlawyer.ca
Templates/precedents and checklists to run promotional contests in Canada
Templates/precedents and checklists to comply with Canadian anti-spam law (CASL)
