>

Categories

Archives


Archive for the 'Advertising' Category

Do you need contest rules/precedents
for a Canadian contest?

We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada).  These include precedents for random draw contests (i.e., where winners are chosen by random draw), skill contests (e.g., essay, photo or other types of contests where entrants submit content that is judged to enter the contest or for additional entries), trip contests and more.  Also available are individual Canadian contest/sweepstakes precedents, including short rules (“mini-rules”), long rules, winner releases and a Canadian contest law checklist.  For more information or to order, see: Canadian Contest Law Forms/Precedents.  If you would like to discuss legal advice in relation to your contest or other promotion, contact us: Contact.

********************

Steve Szentesi & Tyson Hallan

On August 27, 2013, Facebook announced that it will now be easier for businesses to create and administer promotions (i.e., contests) on the world’s leading social-networking site.  In making the announcement, Facebook said: “We’ve updated our Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on Facebook.”

Read the rest of this entry »

August 20, 2013

Earlier today the Competition Bureau announced the fairly long-awaited decision of the Ontario Superior Court of Justice (per Marrocco J.) in the Rogers Chatr misleading advertising and performance claims case (Canada (Competition Bureau) v. Chatr Wireless Inc., 2013 ONSC 5315 (Ont. Sup. Ct.)).

Read the rest of this entry »

Do you need contest rules/precedents
for a Canadian contest?

We offer many types of Canadian contest/sweepstakes law precedents and forms (i.e., Canadian contest/sweepstakes law precedents to run common types of contests in Canada).  These include precedents for random draw contests (i.e., where winners are chosen by random draw), skill contests (e.g., essay, photo or other types of contests where entrants submit content that is judged to enter the contest or for additional entries), trip contests and more.  Also available are individual Canadian contest/sweepstakes precedents, including short rules (“mini-rules”), long rules, winner releases and a Canadian contest law checklist.  For more information or to order, see: Canadian Contest Law Forms/Precedents.  If you would like to discuss legal advice in relation to your contest or other promotion, contact us: Contact.

____________________

I’ve been doing more social media contests lately (i.e., Facebook and Twitter contests).  If anything, it’s been another reminder that “one size fits all” does not work for contest rules using social media.  In this regard, one of the first questions I typically ask clients operating promotional contests in Canada, even before what their promotion is all about, is how they plan to market it (e.g., retail outlets, packaging, web, radio/tv or what is invariably the answer – web plus social media – Facebook and Twitter).

Read the rest of this entry »

July 28, 2013

CANADIAN CONTEST RULES/PRECEDENTS

Do you need contest rules and forms for a Canadian contest/sweepstakes? I offer a selection of Canadian contest rules and forms for random draw, skill and other common types of Canadian contests (i.e., contest precedents and forms). For more information see Canadian Contest Forms/Precedents.

____________________

I’ve taken a bit of a summer hiatus from my blogs, not so much to go fishing (I wish) or anything quite so summery but rather since things have been oddly busy around here for summer.  Despite the fairly hectic pace I couldn’t resist a short comment on a fishing contest case that went wrong (or perhaps more accurately may go right if this fisherman has his way).

Read the rest of this entry »

July 9, 2013

Earlier today, the Competition Bureau announced that it was commencing proceedings in Ontario Superior Court against Leon’s and The Brick, two of Canada’s largest furniture and home appliance retailers, for making allegedly deceptive “Buy Now, Pay Later” promotional claims (see: Competition Bureau Takes Action Against Leon’s and The Brick for Deceptive ‘Buy Now, Pay Later’ Promotions).

Read the rest of this entry »

July 7, 2013

The National Competition Law Section of the Canadian Bar Association is hosting its 2013 Annual Competition Law Fall Conference in Ottawa (October 3-4, 2013).  From the Competition Law Section:

Read the rest of this entry »

July 1, 2013

In a recent case announced by the Australian ACCC, Australia’s antitrust agency said that supermarket chain Coles has paid six infringement notices totaling $61,200 for allegedly misleading country of origin claims contrary to the Australian Competition and Consumer Act (see: Coles pays infringement notices for alleged misleading country of origin claims).

Read the rest of this entry »

June 25, 2013

Earlier today the Competition Bureau announced that an Alberta man has been found guilty of misleading advertising under the federal Competition Act and of a breach of a consent agreement under the Act (see: Alberta Man Found Guilty of Misleading Representations and Breach of Consent Agreement).

Read the rest of this entry »

    buy-contest-form Templates/precedents and checklists to run promotional contests in Canada

    buy-contest-form Templates/precedents and checklists to comply with Canadian anti-spam law (CASL)

    WELCOME TO CANADIAN COMPETITION LAW! - OUR COMPETITION BLOG

    We are a Toronto based competition, advertising and regulatory law firm.

    We offer business, association, government and other clients in Toronto, Canada and internationally efficient and strategic advice in relation to Canadian competition, advertising, regulatory and new media laws. We also offer compliance, education and policy services.

    Our experience includes more than 20 years advising companies, trade and professional associations, governments and other clients in relation to competition, advertising and marketing, promotional contest, cartel, abuse of dominance, competition compliance, refusal to deal and pricing and distribution law matters.

    Our representative work includes filing and defending against Competition Bureau complaints, legal opinions and advice, competition, CASL and advertising compliance programs and strategy in competition and regulatory law matters.

    We have also written and helped develop many competition and advertising law related industry resources including compliance programs, acting as subject matter experts for online and in-person industry compliance courses and Steve Szentesi as Lawyer Editor for Practical Law Canada Competition.

    For more about us, visit our website: here.