Archive for the 'Marketing' Category
June 16, 2014
A few days ago I wrote a short post on some of the innovative and new media related ways competition/antitrust enforcement agencies were endeavoring to enforce competition law, raise competition law awareness and encourage compliance (see: Competition Policy: Agencies Growing Digital Channels). On this theme, a very interesting announcement by the U.S. Federal Trade Commission (FTC) earlier today caught my eye: FTC Launches Contest at DEF CON 22 to Help Track Down Perpetrators of Illegal Robocalls.
June 13, 2014
For the past little while I’ve been seeing more cases and articles related to advertising challenges based on misleading (or allegedly misleading) first impressions – that is competitor or consumer challenges based on what looks like the real deal, but may be a bit of image or headline claim sleight of hand.
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS
Do you need a precedent or checklist
to comply with CASL (Canadian anti-spam law)?
We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including on behalf of third parties), sender identification information, unsubscribe mechanisms, business related exemptions and types of implied consent and documenting consent and scrubbing distribution lists. We also offer a CASL corporate compliance program. For more information or to order, see: Anti-Spam (CASL) Precedents/Forms. If you would like to discuss CASL legal advice or for other advertising or marketing in Canada, including contests/sweepstakes, contact us: contact.
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June 6, 2014
Canada’s CRTC, one of three federal agencies responsible for administering and enforcing Canada’s new federal anti-spam legislation (“CASL”), has published new Information Sessions (video) on the upcoming CASL law that comes into force in Canada on July 1, 2014.
June 2, 2014
Two new competition/antitrust law related books caught my eye – one relating to antitrust law and sport and the other in the quickly growing area of Chinese competition law: Competition Law in China: Laws, Regulations and Cases (Jones Day) and Sports and Antitrust Law (American Bar Association).
May 27, 2014
Earlier today, the Competition Bureau announced that a Canadian telemarketer has been sentenced, following a guilty plea, to an 18 month prison sentence in a misleading advertising and deceptive telemarketing case. According to the Bureau, the telemarketer was engaged in deceptive marketing of online business directory listings.
May 21, 2014
Several days ago the Competition Bureau posted new remarks by the Commissioner of Competition from the Canadian Bar Association’s 2014 Competition Law Spring Forum (one of two annual Canadian competition law conferences hosted by the CBA). See: Remarks by John Pecman, Commissioner of Competition. These new remarks are a bit of a “one stop shop” for Canadian competition law developments over the past year or two. A few highlights of the Commissioner’s remarks that caught my eye included:
May 11, 2014
My colleague Andrei Mincov recently published a very interesting and innovative new book on intellectual property law, entitled The Ultimate Insider’s Guide to Intellectual Property.
CANADIAN CASL (ANTI-SPAM LAW) PRECEDENTS
Do you need a precedent or checklist
to comply with CASL (Canadian anti-spam law)?
We offer Canadian anti-spam law (CASL) precedents and checklists to help electronic marketers comply with CASL. These include checklists and precedents for express consent requests (including on behalf of third parties), sender identification information, unsubscribe mechanisms, business related exemptions and types of implied consent and documenting consent and scrubbing distribution lists. We also offer a CASL corporate compliance program. For more information or to order, see: Anti-Spam (CASL) Precedents/Forms. If you would like to discuss CASL legal advice or for other advertising or marketing in Canada, including contests/sweepstakes, contact us: contact.
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May 7, 2014
Canada’s CRTC, one of three federal agencies that will be administering and enforcing Canada’s upcoming federal anti-spam legislation (CASL), has issued new Frequently Asked Questions: Canada’s Anti-Spam Legislation: FAQs. CASL comes largely into force July 1, 2014.
Templates/precedents and checklists to run promotional contests in Canada
Templates/precedents and checklists to comply with Canadian anti-spam law (CASL)
